Bachelor of Business Management (Honours)
Programme ID : (R/345/6/0522)(03/26)(MQA/FA3954)
Level of Study: Undergraduate
Programme Overview
The Bachelor of Business Management (Honours) is designed to provide you with skills and knowledge across a range of business disciplines with emphasis on management skills. It prepares you in all aspects of business operations and management through a perfect balance of conceptual academic structure and hands-on practical experience.
Adult learners study via blended learning approach specially customised to your needs. Study at your own pace and from anywhere, anytime, maintaining your work-life balance. Obtain a full SEGi University qualification similar to those who study full time. You will also get to meet and network with your peers to share experience and establish contacts.
Programme Info
Entry requirements
- (i) A pass in STPM with a minimum Grade C (GP 2.0) in any 2 subjects, and a pass in Mathematics and English at SPM level, or any equivalent qualification; OR
- (ii) A pass in STAM with a minimum grade of Jayyid, and a pass in Mathematics and English at SPM level; OR
- (iii) Any qualifications equivalent to Diploma or Advanced Diploma (Level 4 or 5, MQF); OR
- (iv) Matriculation/Foundation qualification with a minimum CGPA of 2.00 out of 4.00, or any equivalent qualification.
* NOTE : The requirement to pass Mathematics and English subjects at SPM level for candidate in category in (i) and (ii) can be waived should the qualifications contain Mathematics and English subjects with equivalent/higher achievements.
International students are required to achieve a minimum score of 5.5 for IELTS OR its equivalent.
Remarks : Each candidate will be accessed individually.
Programme structure and modules
- Year 1
- Personal Development & Communication Skills
- Quantitative and Statistical Methods
- Principles of Economics
- Business Management
- Financial Accounting 1
- Global and Applied Economics
- Consumer Behaviour
- Managing Organization
- Understanding Markets and Consumers
- Elective 1
- Year 2
- International Business
- Managing Organisation
- Customer Relationship Management
- Financial Management 1
- Business Law
- Negotiations & Conflict Management
- Digital Business
- Elective 2: Management Accounting
- Elective 3: Innovative and Creative Skills in Business
- Year 3
- Business-Government Relations
- Entrepreneurship
- Strategic and Change Management
- Business Research Project
- Research Methodology
- Elective 4
- Electives [Choose any 4]
- Innovative Technology and Systems
- Business Communication
- Introduction to Strategic Management
- Environmental Management and Technology
- Business Ethics
- Credit Transfer to MBA*
- Allows Bachelor of Business Management (Honours) students to complete the MBA within 8 months.
- Subjects:
- Strategic Management
- Organisational Behavior
- Managing in the International Economy
Specialisation
- Financial Technology (Fintech)
- Crowdfunding and e-Finance
- Computer Ethics and Cyber Law
- Business Intelligence for Finance
- Introduction to Digital Currencies
- Financial Management
- Financial Management 2
- Corporate Finance
- International Finance: Markets & Management
- Investment Decision
- Financial Auditing
- Financial Reporting
- Digital Marketing
- Relationship Marketing in the Digital Age
- Digital Marketing Communication and Advertising Practices
- Marketing Principles, Directions and Applications
- Planning for Media, Direct and Online Marketing
- Critical Issues and Innovative Digital Marketing
- Human Resource Management
- Human Resource Management 1
- Human Resource Management 2
- Re-sourcing of Human Resource 1
- Re-sourcing of Human Resource 2
- Employment Relations
- Business Analytics
- Analytics Approaches for Business Decisions
- Business Data Modelling
- Econometrics for Business
- Enterprise Analytics
- Forecasting Techniques and Application for Business
Financial Aid / Funding
- PTPTN
- EPF
- SEGi Monthly Instalment
- Low Initial Payment
- EduFlex
- – Designed for adult learners, enjoy education loans with interest as low as 4%!
Career opportunities
Graduates of the Bachelor of Business Management (Honours) programme will be qualified to apply for positions in business industry and government. The skills and knowledge acquired during the programme are applicable to almost any organisation, opening up career opportunities in: Administration, Business advice/ development General management, planning and development, International banking, Consumer finance, Economic analysis, Financial analysis, Accounting, Risk management, Market research, Marketing, Human resource management, Employee relations/ industrial relations.
APEL.C
Shorten your study duration through CREDIT EXEMPTIONS obtained via your work experience & prior learning. Click here to find out more about APEL.C.
